Business Strategy

Learn practical tools and strategic approaches to spearhead your organisation into the future

The legal profession has changed. How does your business strategy stack up?

It's time to ask some hard questions.

Should strategy always be centred on growth? Are there other barometers for success? Could collaboration – rather than competition – be a more effective strategy for your firm?

Now's the time to look through a critical lens at the age-old approach to legal business strategy.

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Analysis

Gain skills to critically analyse generic growth strategies, competitors, and internal and external business contexts.

Strategy

Use novel methods – such as disruptive, growth and collaborative strategies – to take your business into the future.

Implementation

Develop a sustainable plan that outlines where you are now, where you want to be and the steps to get there.

Action

Align your strategy with your firm’s brand, purpose and values to drive every aspect of your business operations.

Offered as an intensive and is a core subject for award qualifications.

Next start dates: 14 February 2022 or 15 August 2022

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Learning outcomes

After you complete this subject, you will be able to:

Explain foundational business strategy concepts
Analyse the current state of a legal business
Analyse disruptive strategy, growth strategy and competitive-collaborative strategy
Develop a strategic plan for a legal practice applying key business models
Develop a sustainable implementation plan to execute your strategy
Apply effective written and oral communication skills to communicate strategic advice

Learn from an inspiring industry leader

Simon Tupman

MBA, Solicitor, Eng and Wales

Simon Tupman (MBA, Solicitor, Eng and Wales) is a business speaker, educator and mentor to professional service firms internationally. He speaks at industry events, facilitates high-impact workshops and retreats and mentors professionals who are looking to energise their workplaces and put their firms ahead of the curve. One of Australasia’s most experienced speakers, he has been called on by clients in 13 countries over a 25-year career. He has offered inspiration to thousands of professionals wishing to make a lasting impact. Simon is the author of three books including the best-selling 'Why Entrepreneurs Should Eat Bananas’. He is a member of the UK-based Law Consultancy Network.

Designed for lawyers and professionals with their sights on business success

Private practice lawyers

Be a leader in your practice with the latest knowledge in business strategy. Use your new skills to develop a strategy for success.

In-house Lawyers

Want to offer more? Build your business strategy credentials – and cast a stronger voice at the boardroom table.

Legal Operations

Learn the impact of business strategy on your legal operations to positively influence your legal service delivery.

Legal aid and community centre lawyers

Learn how to tap into the wider legal ecosystem to amplify your voice, grow your reach and make an impact.

Whether a lawyer or a business professional, you’re still running a business

“We’re not special snowflakes in the area of law, we’re still trying to run businesses like everyone else. So the strategic principles of running a business apply as much to law firms as to any other kind of business.”

Katherine Thomas

College of Law Teaching Fellow