Attracting & Retaining Clients

Do clients seek you out and stick around?

The ‘how to’ of building client relationships

A hands-on approach to assessing your client base, developing a pipeline of prospects, pricing to existing and prospective clients and ongoing relationship building.

Counts

Counts towards the MLB

A subject in or credit towards the Master of Legal Business

100%

100% Online

Flexible learning custom designed for online study

Duration

Duration

12 weeks

Graduate

Graduate Certificate

Option to receive Graduate Certificate by completing 2 subjects

4 start dates a year

Chat to us to find out about subject schedule

What will I learn?

Grow your practice, profits and professional relationships

Develop individual business development techniques to grow a targeted customer base.

Develop a marketing and sales strategy for a legal practice.

Explain the economic and psychological factors influencing the pricing of legal services.

Critique different pricing strategies and tactics in the legal services marketing.

Apply effective written and oral communication skills to communicate a marketing, sales, and CRM strategy for a legal practice.

Learn from the best in the business

Designed for:

Client Relationship

Managers & Directors

Business Development

Managers & Directors

Managing Partners

Practice Managers

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